Category: Entrepreneurs

Lawn Care Marketing Ideas For The Entrepreneur

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Running a lawn care and maintenance business can be difficult when you are not equipped with the right knowledge and skills. Since this business can become seasonal especially in places where there is winter, business can get very depressing. But with enough wit, the right skills and strategies, it can’t be that bad after all.

Advertising your business is a fundamental rule of the thumb. It is where you get your sales and establish your customers. There are many lawn care marketing ideas that could help entrepreneurs out there. The difference comes in choosing the right platform and using it correctly.

Identify your customers

Who will steer your business to the top? The hundreds or even millions of home owners out there who realize the importance of having a well maintained lawn but just do not have the time to accomplish lawn care tasks. It could also be entrepreneurs, just like you, who have to regularly maintain or keep their lawns to attract more customers to go their establishments.

Who will you cater to? If you choose to serve home owners, you must become aware of their needs. Gather data on what lawn care services home owners often look for, based on this establish your services, invest in the necessary equipment or tools needed.

Get your services across

How will your reach out to these customers? There are conventional marketing strategies that still work and there are the modern strategies that will help you connect to the more conventional people of today.

For instance, building a website will make it easier for people to find you. You will not rely heavily on the chances of people finding you just because they happen to walk by the street where your shop is located. Through the internet, people can find you even at the comfort of their own homes.

Maximize your marketing strategies

When you employ certain marketing strategies, you should not end there. Find ways to fully benefit from it. If you decide to build a website, make sure it has everything it needs for people to want to click on it and hire your services. Make your site “responsive” so that when a potential customer uses his smart phone to browse for services, he’ll be able to get to your site.

When you advertise via a local newspaper, make sure to ask the publisher to place your ad in the business section of the paper in case that you cater to commercial establishments or properties for lawn care services.

For more lawn care marketing ideas, visit now.

Ways to Become A Successful Entrepreneur

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Managing once business is not easy, you have to be creative and flexible to become success. Its about create ones life as it is about making a living. It takes time, courage and determination to become a successful entrepreneur. There are a lot of ways to become one of the successful entrepreneur, these ways are proven to some people who achieve their goal. Check if you possess one of them:

Discipline yourself. Adam smith once said, Do what you should do, when you should do it, whether you like it or not. Self discipline is the most important traits to success. You have to be strong in every step that you and this will lead you into some kind of satisfaction.

Have Faith. If you do it very easy, then youre not doing it right. If you do it hard, then you are doing right. Some entrepreneurs suffered failure and defeats, even bankruptcy, yet eagerly stand up to make it big in their fields. If you have faith, nothing can stop you. You must learn to pick yourself up to start all over again. You have to learn some experience that can teach you a lesson which wakes you up from a suffering.

Work Hard. As many success people do, they actually work harder and harder. No one achieves goal just by simply waiting for a chance and sitting in the chair thinking every single day. Working hard will be easy if you have a mission and vision in your life. Erase all temptations that could distract you determination to become success.

Focus on your strength. Each of us has strengths and weaknesses. To be more effective, you have to know your strength and concentrate on it. You will become more successful if you are able to connect your efforts to areas that you do best.

Eagerness to learn. You dont have to be a degree holder or a PhD graduate to succeed in your own business. In fact, there are a lot of entrepreneurs are degree holders. Some didnt finish college. These people reached their full potential achieved their financial and personal goals in business because they are willing to learn. To be successful, you must be willing to ask questions, this will help you to gain more knowledge to some experts. You must be interested to every detail, because that would serve as the new knowledge to reach and fulfill your goal. Willingness to learn is one of the most important in doing business.

Advantages And Disadvantages Of Becoming An Entrepreneur

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Modern world is full of temptations and other entertainments that cost much. It became a tradition that children want to become businessmen or entrepreneurs. The dreams of becoming a spacemen do not bother children any more. The desire to have everything and to be able to afford different things make children think about more profitable occupations. Some students, when grow up, change their minds and think about something more realistic, the others still continue dreaming of becoming entrepreneurs. The article is going to represent some advantages and disadvantage connected to the profession. Use arguments to support your choice.

Advantages of becoming an entrepreneur

1.Those who decided to become entrepreneurs are sure to enjoy the whole process, from the very beginning of their business till the highest level of its development. The prediction of risks and their successful elimination is a real delight.

2.The entrepreneurs salary directly depends on his/her intentions. If one wants to get more this month, he/she should work harder.

3.The working schedule of entrepreneurs is flexible. They may easily take a day off in the middle of the week without the moral pressure of being fired. Still, the consequences of such action should be considered beforehand.

Disadvantages of becoming an entrepreneur

1.The entrepreneur does not have a regular salary. The income may be considerable this month, but it may be too low another one. It is impossible to calculate some unpredicted costs.

2.The flexible working schedule is also a disadvantage. The necessity to work till night may be rather stressing.

3.Entrepreneurs are personally charged with the consequences of their actions. One wrong step and the whole business may be ruined.

It is exciting to be an important person in business, to have personal company and run it. Still, there are some cases when this independence may cost too much.

Role of Management Education in Shaping Future Managers and Entrepreneurs

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When we talk of management education, we are basically referring to shaping up the students, aimed towards developing their competency and capability either as a manager fit to join an organization and help it to grow or as entrepreneur, to establish and grow ones own business. This capability does not come from possessing a management diploma or degree, but also requires developing in the students the will and skill to contribute for self sustenance and nation building. Presently it is seen, that there is a wide gap existing between the type of management education imparted in MBA colleges and what is there in real life management in business organizations. In order to make management education more realistic and useful for the industry, certain key areas need to be identified. These could be:-

(a)Benchmarking quality management education to create an enduring quality managers and entrepreneurs.
(b)Bring in professionalism in management education.
(c)Adequacy of qualified and competent faculty members, proper infrastructure, support facilities and regular updating of curriculum.

Benchmarking Quality Management Education

Benchmarking with the top management colleges inspires an institute to produce quality managers. Management education needs to include knowledge, skills and abilities (KSA) that are needed today and that will be needed tomorrow by the industry. The mission of management education should be to become innovative and creative. The objectives of benchmarking should be to:-
Make own students employable in industry.
Moving the institute from academic mode to corporate mode. To achieve these objectives the agenda should be:- (a) To identify the industry expectations of the skill sets required of students. (b)To identify the areas of Total Quality Management (TQM) in management education. (c) To identify the changes required in teachers imparting management education.

Professionalism in MBA/PGDM Education

There are many reasons for the wide differences in the quality of management education in different institutes in India. The main reason is the absence of a body that can ensure that the standards set are practiced and retained by all management institutes, like AACSB in USA. We do have an apex body the All India Council for Technical Education (AICTE), that is responsible for setting the basic framework, guidelines and standards for quality of business education, there are however many problems when it comes implementation of these standard by MBA colleges and institutes and these problems undermine the effectiveness of these standards. In order install quality in management education in India, the AICTE and MBA colleges / universities in the country should focus on the following issues:-
Quality of faculty.
Infrastructure development.
Accountability of management institutes.
Values and ethics.
Role of professional bodies (AIMA, ISTD, etc).

Famous Scottish Entrepreneurs

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Invention and entrepreneurship are concepts that are synonymous with Scotland. Scotland has a long standing tradition of producing world renowned inventors and entrepreneurs. The invention of the steam engine, television and penicillin can all be attributed to Scottish inventors and in this article I would like to highlight some of the most famous Scottish entrepreneurs of recent years.

Arnold Clark

Sir Arnold Clark grew up in Glasgow and joined the RAF in 1944, aged 17. He rose quickly through the ranks eventually becoming a Corporal and a Motor Mechanics Instructor. Upon leaving the RAF, Clark began buying and selling cars, and opened his first showroom in 1954 in Glasgows Park Road. Arnold Clark Automobiles is now the largest car dealership in Scotland, with over 145 car dealerships throughout the UK.

Michelle Mone

Michelle Mone OBE is the co-owner of MJM International and creator of Ultimo. She grew up in Glasgow and began her corporate career with Labatt Brewers. She rose quickly through the company and was running the Sales and Marketing department by the time she was 20. In 1996, came up with the idea to create Ultimo after wearing an uncomfortable bra to a dinner dance. Today Ultimo is one of the UKs leading designer lingerie brands.

Sir David Murray

Sir David Murray was born in Ayr in 1954 and educated at Ayr Academy, Fettes College and Broughton high School. By the age of 23 Murray had set up the metal company, Murray International Metals Limited. The Murray Group has expanded to include a wide range of industries including property, call centres, venture capital and mining.

Sir Brian Souter

Sir Brian Souter is another famous Scottish entrepreneur. Sir Brian Souter started his working life as student bus conductor while studying at University. Upon finishing University, Sir Brian Souter began working with Arthur Andersen, a leading chartered accountancy firm. In 1980, using his fathers redundancy money, Sir Brian Souter established Stagecoach Group with his sister. Thirty years later Stagecoach is one the largest transport companies in the world with 13,000 buses, coaches, trains and trams, employing over 30,000 employees worldwide. Sir Brian Souter also founded Souter Investments and the Souter Charitable Trust.

Entrepreneur, Goal Setting!

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Home based business, online business, MLM or if you are in direct sales, you have to be goal oriented to be successful. If you are new or experienced, without a goal the chances are you will be part of the 97% of entrepreneurs that will fail this year. Knowing how to set up your goals, how to break them down will play a major part of all entrepreneur success.

If you are new, you goal may be to quit your job or make enough money so your spouse can stay home. If you are experienced, you goal might be to win a major competition within your organization. Either way, the 1st step is to establish your main goal. The reason is we will work from the top to the bottom to establish a plan of action to achieve your goals.

For the sake of this article, we will use the new entrepreneur as an example. So lets you make $4,000 a month at your current job. To replace your income, you will need to make around $3,500 monthly with your online business. So write $3,500 at the top of a board or a blank piece of paper.

Next we need to figure out how many sales you need to make to create a $3,500 income. So lets say the average sale with your business is $100 and your commission for each sale is $50. So to make $3,500, you need make 70 sales each month which would equal $7,000 in sales and $3,500 in income. Write on your board 70 sales below your main goal.

After that we need to establish how many leads every month you will need to make 70 sales. You find out that your business model average is that you make a sale for every 10 leads (this is just an example) so you will need 700 leads to make $7,000 in sales. Write on your board 700 leads monthly below your monthly sales.

The last step is to breakdown the number of monthly leads into a daily number of leads. So if you need 700 leads every month, than you need 23.3 leads per day. Write 23.3 leads on your board below your monthly leads.

Work with the daily number, celebrate every time you achieve you daily goal with a small reward. If you meet your daily goal, you will meet your monthly goal and first thing you will know is that you will hand your letter of resignation to your boss with a big smile on your face. One last advice, keep your goals very visible to you at all time. Make sure you can see them every day and dont make too much fun of your boss when you quit.

To your success,Ghyslain

Mom Entrepreneurs Getting Down To Business

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Tips For Mom Entrepreneurs To Get Down To Business
If you’ve ever attempted to get anything done with a toddler around, you know it’s no cakewalk. It’s a challenge to do the dishes or the laundry (shower, anyone?) let alone actual, potentially lucrative work. Here are 5 ways that you can get down to business, even if it means doing these things between phone calls, diaper changes and mealtimes:

1-Find a need and fill it
Stop staring at the competition. Dont take someone elses idea or existing business, tweak it, and try to call it your own. Take a look at your life, your needs, wants and desires. Ask yourself, what would make your life easier? Find out how to help your friends do X if you have created Y? Filling a void in the market is, in theory, a cinch. Fill a need stop procrastinating. And not by thinking about it, talking about it or dreaming about itdo it
.
2-Create A Plan Of Action
Do not write up a business plan. Dont even Google the words “business plan.” Mom entrepreneurs dont have time to put together a lengthy, heady write-up of profits, losses and EBITDA (wha? Take a pen and write out your plan. Get the gist? Then dive in. Try things out. The more you work on your business idea, the more thrilled you will be to see it in actionand it will keep you building.

3-Work With Your Kids, Not Around Them
Stress being the killer that it is, skip it altogether. Dont fret the childcare or sweat the pick-ups/drop-offs. Incorporate your childs schedule into your work day. Teach them to play the Silent Game while youre on the phone. Have them create something you can hang in your office. And when that noisemaker screams during your conference call? Skip the embarrassmenta whole lot of people also have kids.
Theyll understand
Promise.

4-Embrace the web
The interwebs are your friends. You don’t have to get hooked into social media like facebook and twitter, but don’t stay away either. Make sure youre connecting with folks who can help you along in your business. Find local groups like The Founding Moms where you can meet up with fellow mom entrepreneurs face-to-face. Grow your network who will, in turn, help you and your business grow.

5-Meet up with fellow mom entrepreneurs
Theres nothing like meeting someone in-person. You should embrace the web and all that it has to offer. But, get out of the house. Not only will it bring you great joy to smile at other human beings, but your kids will appreciate staring at new walls, too. Tell us your trials and tribulations of being a mom entrepreneur, then shake hands with like minded people and know your not alone.
Youll thank yourself.

The Entrepreneur

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The world is awash with entreprenuers and we have noticed that 9 to 5 kind of jobs is not the route to financial freedom. You can do a 9 to 5 kind of job, retire honouably but i promise you your financial base is nothing compared to the that of an entrepreneur who ventured to start something something for themselves.

Entrepreneurship is a systematic approach used to identify, bring to life and nourish to fruition of an ideal or oppournity. Entrepreneurs perceive potentials and build on them by directing his or her resources to achieve pre-determined goals. The human resource is of importance because it is in born in all. It manifest as talents and deep seated aspirations. The material resource is secondary.

The featuers of Entrepreneurs are numerous but lefts nose dive into it. Entrepreneurs have a high level of business consciousness. They can discern between assets and liabilities. They can see business potentials when they get close to one. Their eyes and mind can see potentials even when clothed in failures. In addition, they are ready ti indulge in moderate calculated risks because they do a through base line study of their potential business ideal. These base line studies give them a clear picture if the target market, the dos and don’ts the requirements and the legal impediments.They make sound business judgement before they dive into any business venture.

Entrepreneurs are dynamic and hard working. They do not dive into business because it is in vogue or it has made their next door friend millionaires. They nourish their idea with creative innovations thus making it unique. They have superb abilities in allocating time, resources and task.

Remember, Entrepreneurs do not dive into business ventures. Like I said above, the world is awash with entrepreneurs. Subsequently, study yourself before you throw in yor material into any venture if not you would close shop few months after.

In conclusion, engage professional to do the base line studies and visit a solicitor and you would know the legal angel of your proposed business venture.

Ways An Entrepreneur Can Use The Law Of Attraction To Be Successful

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It is true that anyone can benefit from grasping the concepts of the law of attraction and applying them, and any entrepreneur who grasps these concepts can be wildly successful. This is because the idea behind this law is that your feelings and thoughts affect your reality. When you align your vision and goals in life with your thoughts and feelings, life will become nothing short of magical. If you are a businessperson, you can be successful using the law of attraction in the following ways:

Following your passion

The main concept of the law of attraction is to do what your heart desires. If you follow your passion then everything else will simply fall into place. The law will help you attract whatever you need in order for your passion to radiate. An excellent way to do that is to make a vision board.

Building better relationships

By using the law of attraction, you can attract people who share your vision and passion. If you are a businessperson, you can use this law to attract investors, customers and clients. You will not only attract these people but you will be able to build better relationships with them. This will lead to higher customer satisfaction, which will enhance your business. You will also be able to form lasting personal friendships.

Making more money and personal growth

The law of attraction works on the principle that everything is energy, including money. Therefore, this law states that you can attract money with your thoughts and feelings but you must act in harmony with the laws of the universe. This certainly works towards improving your business and enhancing your personal growth.

Offering valuable service

One of the main things of succeeding in your business is giving your clients or customers valuable service to keep them coming back. The law of attraction can help achieve. If you know what you want in your business, you will be the best at what you do, hence you will offer valuable service to clients or customers.

You will fall in love with your work, which will enable you to be happy when serving your customers. This positive energy will affect the people you serve in a positive way. You want to understand this concept, mind movies can help in the law of attraction. You can also invest in a personal development program. It is not that expensive yet the benefits are unbelievable.

Get more information about how Mind Movies can help in the Law of Attraction from my site .

Businesses For Sale – Satisfying Your Inner Entrepreneur

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New Zealanders are renowned for their entrepreneurial skills and their desire for autonomy in the workplace while building something that will create a future for themselves, their families and the wider community. With the ability to build an empire out of number 8 wire, many turn their skills to developing and building a business. However, questions do arise as to the best course of action: is it best to start a business from scratch or to purchase an established business that can be streamlined under the careful operational skills of its new owners.

There are many options to purchase businesses for sale in New Zealand which offer the investor a great opportunity to enter the world of the entrepreneur or further extend their business portfolio. One of the key benefits of purchasing an established business is that the company will have a track record of success, staff, stock and a base of customers to which the platform is set for further expansion. There is simply less risk involved when purchasing a business compared with starting a business from scratch. With an established business, the new owners take over an operation that already has a reliable and proven income with future cash generating abilities, a recognised customer base and loyal following of the business, brand and its offerings, along with employees who are familiar with the business.

When considering how the business is to be financed or paid for, it is worth noting that banks and other lending institutions are generally more comfortable lending money for the purchase of a business with a track record. This reduces the risk involved not only for the investors and lenders, but for you as a new business owner.

However, due diligence is required in purchasing any business. Just because a business has a track record of income and profitability doesnt necessarily mean that it is going to carry into the future. Careful consideration must be given to the business fit with the skill set, knowledge and lifestyle that you currently have and your desires for the future. Choosing the right business is a key step, one that reflects your experience and abilities to ensure the future success of that business.

When considering the purchase of a business in New Zealand, it is highly advisable that you seek the advice of a professional consultant from a leading real estate agency. Their experience will greatly assist you in the pre-screening process, ensuring that you are viewing businesses that not only have a viable future, but suit your needs.

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